As someone who has run multiple social media accounts in a professional capacity for years, let me make this perfectly clear:

A vacation means not working, and if you’re still posting on your company’s socials, then you are not on vacation.

This isn’t “funny”, it’s a violation of your personal time, and it means that you are missing a key part of your social media marketing plan, “What To Do When I’m Gone”.

Creative inspiration is fickle; it ebbs and flows, but never in the way we want or need. 

Which leads to the biggest issue: what do you do when you need to be creative and create content, but you’re staring at your computer with nothing but a completely blank mind?

Trying to force things, I can comfortably say, is NOT the answer (take it from someone who has been there, tried that, and came up feeling even more frustrated). 

So, what is the answer? It’s a bit different for everyone, again, creativity is fickle like that, it’s a personal thing, BUT here are a few ways I’ve found that help me when I’m creatively stunted:

Have you heard the saying “everything is content”?

A chilling statement when you think about it, but I think it’s being used incorrectly.

When it comes to your business, everything can be content, or more accurately, inspire content.

But it’s tricky, because many business owners are still wondering, “HOW?”